PRIVACY POLICY  

We appreciate your trust, which is why we take good care and apply the highest standards of security to protect your personal details against unauthorized access. Your order, your personal details and the information youprovide during payment processing are protected by technical systems and additional authorization procedures.This applies for the transfer of the data as well as when saving the data on our server.

Privacy Notice

1. Data protection at a glance

General information
The following information provides a simple overview about what happens with your personal data when visiting our website. Personal data are all data that may identify you. For detailed information on the topic of data protection, please read our Privacy Notice below.

Data collection on our website

Who is responsible for the collection of data on our website?
The data processing on this website is performed by the website operator whose contact details are stated in the Legal Notice of this website.

How we collect your data
Firstly, the data we collect are those you submit to us. Such data may include, for example, information entered into a contact form.

Other data are collected automatically by our IT systems when visiting our website. These are primarily technical data (e.g. internet browser, operating system or the time the page was accessed). These data are collected automatically as soon as you visit our website.

How we use your data
Part of the data is collected to ensure that the website is provided correctly. Other data may be used to analyze your user behavior.

Your rights regarding your personal data
You have the right to receive information about the origin, the recipients and the purpose of your personal data stored with us. This information may be requested at any time and free of charge. Furthermore, you have the right to request rectification, blocking or erasure of these data. If you would like to exercise any of the aforementioned rights or have any further questions concerning the topic of data protection, you may always get in touch with us using the address stated in the Legal Notice. Moreover, you are entitled to file a complaint with the competent supervisory authority.

Analysis tools and third-party tools
When you visit our website, we can perform statistical analyses of your surfing behavior. This is done primarily using cookies and so-called analysis programs. Generally, your surfing behavior is analyzed anonymously; it cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following Privacy Notice.
You can object to this analysis. Information about your objection options is included in this Privacy Notice.

2. General information and mandatory information

Data protection
The website operators take the protection of your personal data very seriously. We treat your personal data as confidential as well as in compliance with the statutory data protection regulations and this Privacy Notice.
Different personal data are collected when you use this website. Personal data are data that may identify you. The present Privacy Notice contains explanations on the data we collect and why we use them. Furthermore, it explains the purpose of this collection.
We point out that online data transmission (e.g. when communicating via email) can be subject to security loopholes. It is not possible to fully protect your data from being accessed by third parties.

Party responsible
The party responsible for data protection on this website is:

United Soft Media Verlag GmbH
Thomas-Wimmer-Ring 11
D-80539 Munich, Germany
Tel.: +49 / 89 / 290 88 175
Email: info [at] usm.de

The party responsible for data protection is the natural person or legal entity that decides, either solely or jointly with others, upon the purposes and means of the processing of personal data (e.g. names, email addresses or the like).

Revocation of your consent to data processing
Many data processing operations cannot be performed unless we have obtained your explicit consent. You may always revoke any consent you have given. All you have to do is email us an informal notification. The lawfulness of the data processing that occurred before submission of your revocation remains unaffected.

Right to file a complaint with the competent supervisory authority
In the event of any infringements of the data protection regulations, the data subject has the right to file a complaint with the competent supervisory authority. The supervisory authority responsible for issues concerning data protection matters is the Federal Data Protection Officer of the federal state in which our company has its registered office. A list of all Data Protection Officers and their contact details is available at: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data portability
You have the right to receive the data we process by automated means – either on the basis of your consent or in performance of a contract – in a commonly used and machine-readable format. Furthermore, you are entitled to have these data transmitted to a third party. If you request that your data be transmitted directly to another party responsible, this is done where technically feasible.

SSL and/or TLS encryption
For safety reasons and the purpose of protecting the transmission of confidential contents, e.g. orders or inquiries you submit to us in our capacity as the website operator, this website uses SSL and/or TLS encryption. You can know that the connection is encrypted if the address bar of your web browser switches from “http://” to “https://” and displays a padlock symbol.
Once the SSL and/or TLS encryption has been activated, the data you submit to us cannot be accessed by third parties.

Access, blocking, erasure
Within the framework of the applicable legal provisions, you have the right to receive free information about your personal data stored with us as well as about their origin, the recipients and the purposes of their processing. Where applicable, you have the right to rectification, blocking or erasure of these data. If you would like to exercise any of the aforementioned rights or have any further questions concerning the topic of data protection, you may always get in touch with us using the address stated in the Legal Notice.

3. Data Protection Officer

Mandatory appointment of a Data Protection Officer
We have appointed a Data Protection Officer for our company.

Fabian Henkel
Kantstraße 14
71277 Rutesheim

Germany
Tel.: +49(0)71632744172
Email: info [at] externer-datenschutzbeauftragter-stuttgart.de

4. Data collection on our website

Cookies
The websites also use cookies. These are text files that are stored on your hard drive if permitted by your browser settings. Cookies are plain text files, which is why they do not intervene in the system of your computer, but only affect the way in which the contents of the visited website are displayed.

Most of the cookies we use are so-called “session cookies”. They are deleted automatically once you have exited our website. Other cookies remain stored on your device until deleted by you. These cookies allow us to recognize your browser when you re-visit our website.

You can change your browser settings so that you will be informed whenever cookies are being installed. You may accept cookies on a case-by-case basis, enable them for certain cases only, disable them in general or activate their automatic deletion when closing the browser. If you disable cookies, the functionality of this website may be restricted.

Cookies required for performing the electronic communication process or providing certain features requested by you (e.g. shopping cart) will be stored on the basis of Art. 6 Sec. 1 lit f GDPR. The website operator has a legitimate interest in storing cookies to ensure that their services are provided in a technically sound and optimized manner. To the extent that other cookies are stored (e.g. cookies that analyze your surfing behavior), these are referred to separately in this Privacy Notice.

Server log files
The following information is automatically collected and stored in so-called server log files by the provider of the pages of the Service and automatically transmitted to us by your browser: 

  • Browser type and version
  • Operating system
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

These data will not be merged with other data sources.

The basis of this data processing is Art. 6 Sec. 1 lit. f GDPR, which permits the processing of data when necessary for the performance of a contract or precontractual measures.

Data processing (customer and contract data)
We collect, process and use personal data only to the extent required for the establishment, content-related design or modification of the legal relationship (inventory data). The basis of this data processing is Art. 6 Sec. 1 lit. b GDPR, which permits the processing of data when necessary for the performance of a contract or precontractual measures. Personal data on the use of our websites (usage data) are collected, processed and used exclusively to the extent necessary for the purposes of enabling users to use the service or charging them for the service.

The customer data collected in this context will be deleted upon completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

5. Analysis tools and advertising

Google Analytics
This website uses Google Analytics, a web analysis service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and make it possible to analyze your use of the website. The information about your use of the website generated by the cookie is generally transmitted to a server of Google in the USA and saved there.
Google Analytics cookies are saved on the basis of Art. 6 Sec. 1 lit f GDPR. The website operator has a legitimate interest in analyzing the user behavior to improve both their online offer and their ads.

IP anonymisation
IP anonymisation has been activated on this website. Before being transmitted to the USA, your IP address will be shortened by Google within the European Union Member States or the other Signatory States of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and then shortened. Google will use this information on behalf of the operator to analyze your use of the website, to gather reports about the website activities and to provide the website operator with further services related to the use of the website and the internet. The IP address transferred from your browser within the framework of Google Analytics will not be merged with other Google data.

Browser plug-in
You can change the settings of your browser software to keep the cookies from being saved. However, we would like to point out that you may then not be able to use all the functions of this website. Furthermore, you can prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of these data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to the collection of data
You can keep your data from being collected by Google Analytics by clicking on the following link. An opt-out cookie avoiding the collection of your data during future visits of this website will then be installed: disable Google Analytics.

Further information on how user data are handled by Google Analytics can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Contract data processing
We have entered into a data processing contract with Google. When using Google Analytics, we fully implement the strict requirements of the German data protection authorities.

Google AdWords and Google Conversion-Tracking
This website uses Google AdWords. AdWords is an online advertising program provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

Within the framework of Google AdWords, we use so-called conversion tracking. A cookie for conversion tracking will be installed if you click on an ad placed by Google. Cookies are small text files that are stored on the user’s computer by the browser. These cookies expire after 30 days and are not used to identify the user. If the user visits certain pages of this website while the cookie is active, Google and we can recognize that the user was directed to this page after having clicked on the ad.

Each Google AdWords customer receives a different cookie. It is not possible to track the cookies via the websites of AdWords customers. The information generated by the conversion cookie serves to create conversion statistics for AdWords customers who have chosen to use conversion tracking. Google AdWords customers will know the total number of users who were directed to a page with a conversion tracking tag after they had clicked on their ad. However, they will not receive any information that allows them to identify users. If you do not want to participate in this tracking procedure, you can object to this use by disabling the cookie used for Google Conversion Tracking in the user settings of your web browser. You will then no longer be included in the Conversion Tracking statistics.

“Conversion cookies” will be stored on the basis of Art. 6 Sec. 1 lit f GDPR The website operator has a legitimate interest in analyzing the user behavior for the purpose of optimizing both their website and their ads.

Further information on Google AdWords and Google Conversion Tracking can be found in Google’s privacy policy: https://www.google.de/policies/privacy/.

You can change your browser settings so that you will be informed whenever cookies are being installed. You may accept cookies on a case-by-case basis, enable them for certain cases only, disable them in general or activate their automatic deletion when closing the browser. If you disable cookies, the functionality of this website may be restricted.

7. Online marketing and partner programs

iTunes partner program
The operators of this website participate in the iTunes partner program. iTunes places ads and links on our website that direct users to the following page: https://itunes.apple.com/de. We can earn money in the form of a commission we receive for this type of advertising. iTunes installs cookies in order to be able to track the origin of the orders. Thus, iTunes will know that you clicked the partner link on our website.

“iTunes cookies” will be stored on the basis of Art. 6 Sec. 1 lit f GDPR. The website operator has a legitimate interest in this matter, because the amount of its affiliate commission can only be calculated by means of these cookies.

Further information on how data are used by iTunes can be found in iTune’s privacy policy: https://www.apple.com/legal/privacy/de-ww/

Updated in November 2018